U.S. Figure Skating has named iHeartMedia an official partner as the organization builds momentum toward the 2026 Winter Games, tapping the audio giant’s national reach to deliver original storytelling, athlete-driven content and promotional support across broadcast radio, podcasts, digital platforms and live events. Under the agreement, iHeartMedia will activate on site at the ICE House in Milan, Italy, from Feb. 6-22, 2026, operating a content studio and broadcast hub during the Winter Olympics. The activation will include a dedicated iHeartPodcasts studio, exclusive athlete interviews produced in collaboration with U.S. Figure Skating, and original Olympic-themed audio programming designed to bring fans closer to the athletes and moments surrounding the Games. “We are thrilled to be partnering with iHeartMedia in an exciting time for U.S. Figure Skating as we look ahead to the U.S. Championships and the Winter Games,” said Annie White, Chief Commercial Officer of U.S. Figure Skating. “As a company that shares our commitment to meaningful audience connection, iHeartMedia will help us amplify excitement around our athletes, our events and our national programs—including Learn to Skate USA and SkateFest—across the country.” Beyond Milan, iHeartMedia will support the organization through a multi-channel promotional campaign leading into the 2026 Prevagen U.S. Figure Skating Championships in St. Louis, as well as U.S. Figure Skating’s broader Olympic-year initiative, Leave Your Mark. “We’re proud to partner with U.S. Figure Skating at such a pivotal moment for the sport,” said Michael Biondo, President of Business Development and Strategic Partnerships at iHeartMedia. “From original audio storytelling to on-site activation at the ICE House in Milan, this partnership allows us to spotlight the dedication, artistry and athleticism of these incredible athletes while bringing fans closer to the moments that define the journey to the Winter Games.” iHeartRadio is also the exclusive audio partner for NBCUniversal’s coverage of the Milano Cortina Winter Games, extending the company’s role in Olympic audio support and original podcast content. The deal further reinforces iHeartMedia’s positioning as a key platform for sports storytelling, connecting athletes and fans through audio at scale.