Wireless and Internet Service companies led this past week’s Media Monitors Spot Ten list of top radio advertisers based on spot count, as PayPal notched a second week at No. 1 – with a 180,875 tally – while Upside stepped up from third-ranked to No. 2 (69,407).

Procter & Gamble’s Vicks (58,444), which spent two weeks at No. 1, slipped from second to third, while Kohl’s and Progressive remained at fourth and fifth, respectively. Prime Video moved back up from No. 7 to No. 6, while both Tremfya and Capital One were also up one spot.

Entering the top 10 were Sesame Workshop, up from No. 19 to No. 7, and USA Fencing, advancing from No. 26 to No. 10. Exiting were Macy’s (No. 6 to No. 15) and Downy (No. 8 to No. 13).

For the week of Dec. 22-28, 2025, the top ten radio advertisers on the Media Monitors Spot Ten list included PayPal, Upside, Vicks, Kohl’s, Progressive, Prime Video, Sesame Workshop, Tremfya, Capitol One and USA Fencing.